Frank's c.1872 portrait of Walt Whitman (source: NYPL)
Pearsall brothers advertisement for their velocipede academy.
Frank's c.1873 portrait of Reverend Dr. Thomas De Witt Talmage
Tintype of Frank Pearsall
CDV of Alva Pearsall
1874 list of employees in Frank's gallery. (Source courtesy of Marcel Safier)
Frank's 1880s tradecard.
Frank's 1872 CDV portrait of Horace Greeley
First known reference for Frank's Compact Camera; Seavey announced being an agent one month before Frank was awarded a patent for his camera.
Early advertisement set the tone for the look of all future ads.
Review summarizing key features of the Compact Camera.
Targeted advertsiing for recreational photography.
Targeted advertising for holiday shoppers.
Specialized advertisement noting the
Targeted advertising for 'railroad men' which could be tied to the adoption of time zones by U.S. and Canadian railroads.
Frank's 1871-72 business card.
1872 crayon portrait of a young woman by Frank Pearsall's gallery.
Copyright ©2013 by Rob Niederman - ALL RIGHTS RESERVED
Refer to these Historic Camera links for additional information about Frank and Alva
Visit the Pearsall Compact Camera page
Visit the Pearsall Patents page
More ads can be found in the Camera Advertising & Reference page

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Key Events and References
G.F.E. Pearsall. Brooklyn, NY.
1890s to 1906(?) According to historian Peter Nash in his book Baseball Legends of Brooklyn's Green-Wood Cemetery, Pearsall was an "avid fan of the national game and became close friends with Henry Chadwick.

Over the years, Pearsall served as Chadwick's personal photographer and rendered portraits for the 'father of the game' each year for his birthday, most of which graced the pages of the annual Spalding League Guide."

Nash also notes that "Henry Chadwick reported that Pearsall invented a portable camera appropriate for baseball."

Image Source: New York Public Library digital archives
Alva b.1839
Frank b.1841
Velocipede Academy 1869
Source: Smithsonian Institution
1870-71 Frank opens his gallery; exhibits photography and crayon drawings.
1872 Portraits
Walt Whitman (Source: NYPL)
Horace Greeley
1873 Portraits
• Gertrude Kellogg (actress)
• Roger A. Pryor (congressman, confederate general)
• Henry Ward Beecher & Wife (preacher, orator)
• Reverend Dr. Thomas De Witt Talmage
1874 Pearsall employees
Courtesy of Marcel Safier
1883 Frank patents his Compact Camera and starts advertising
1880 Fulton Street gallery tradecard
The first reference of Frank's Compact Camera; March 10, 1883 advertisement by Seavey as an agent for the new camera one month before the patent was awarded.
1883 advertisment for the New "Compact Camera" - Utility & Convenience. The illustration of a photographer peering into a rear bellows is represented in nearly all future advertisements.
1884 Frank's advertising grows with reviews and targets specific interests and markets.
1885 This April reference by Frank advocates cost control of photographs through the creation of a "PhotoSyndicate" using coupons.
1891
Right: Pearsall endorses Gray's Extreme-angle Periscope Lens.

Far Right: To remain competitive with his brother Alva, Frank announces a portrait style called "Knarfograph" - which is Frank's name spelled backwards.
Frank Pearsall, who later owned Howell's Brooklyn studio, was a "positionist" for photographer Jeremiah Gurney.

Frank's brother Alva was a camera operator for Mathew Brady in 1871.

Source:
Anthony Bulletin Volume 23 (1892)
Later portrait of Frank Pearsall
Image Source: New York Public Library digital archives
"Visitors to the fair of the American Institute, in the department of Art Photography, will find an admirable display of imperial card photographs, porcelain and ivory miniatures, and colored crayons from the gallery of G.F.E Pearsall, of this city. Some of the miniatures are finely executed, and a life size portrait of a young and beautiful girl, finished in colored crayons, is very attractive for the spirit shown in the pose of the figure and its delicacy of outline. Mr. Pearsall is the only exhibitor in the fine art department from Brooklyn, with the exception of a Mr. Senior, who contributes two or three crayon heads."

Source:
Brooklyn Daily Eagle.
September 14, 1871
This 1884 'railroad men' advertisement is interesting because it could have been Frank's way of piggybacking onto the November 1883 institutionalization of Standard time in time zones by U.S. and Canadian railroads to standardize their schedules. Prior to this significant event, most cities and towns used local solar time.